You will find a link to your proposal at the end of this page, please take the time to review this page first.

Most digital teams operate in silos, with a disconnect between strategy, creativity, and execution. This fragmented approach leads to inefficiencies, missed opportunities, and campaigns that fail to make impact.

 

You can’t just run ads and not have a full backend system ready to service them and rely purely on humans.

 

Before turning on any advertising, there are operations and systems that must be set up, tested and well thought through.

Key points in preparation for marketing​

The Strategy in 90 Day Sprints

Starts with understanding

 

– Who are you selling to?

– What is the awareness level of your audience?

– What’s the current buying patterns?

– What behaviors that are trending?

– WHY THEY SHOULD BUY FROM YOU?

 

How do we get the message across LOUD and CLEAR while staying engaging?

 

We don’t need to follow every viral clip and try imitate it for our business, we just need to be engaging and CLEAR on the message, solve the problem and make the sale all in the ad.

Content Deck ​​

The days of getting iStock images or videos are over, the attention span of your users is so low that you have approximately 2 seconds to capture their attention.
 
Simplified creatives wont cut it.
 
You know what else doesn’t work? being ”Professional” people do NOT care, engaging and solving the problem is all that matters.
 
The hook is what gets your audience intrigued.
 
Multiple hooks must be prepared and tested constantly, and guess what? your idea of a GREAT hook most likely will flop, because your audience doesn’t think like you.
 
This is why we focus on your clients needs, behaviors and buying patterns when we build campaigns and not what you ”FEEL”

Campaign Structure ​​

This is one of the most crucial points when advertising, making sure your structure is set up for success.
 
This includes multiple ad sets with different targets, ads with multiple versions of copy & creatives.
 
Objectives that work together not against each other and making sure with sales & lead gen objectives you have branding campaigns, structured well which will send the right people to the right ads for lower cost conversions

Optimization, Tech Stack & Data

This is why we focus on 90 day sprints, no one can tell you what the future holds and when trends will change, so focusing on the 90 days helps us stay in control.

Having the right tools & tech stack when running ads is extremely crucial for the success of the ads.
 
If you are running blind or have conversions set up incorrectly and so on you will be lost in the jungle of the digital marketing world.
 
Not knowing where and how customers are coming, could lead you to spending money on the wrong campaigns that are delivering false data and burning your ad spend.
BUT WAIT A BLOODY SECOND!!!!​​
The customer journey is just as as important as the entire marketing strategy.
 
What’s the point of getting 100s of sales or leads if your operations after conversion is flawed right?
 
This is why before any marketing commences we ensure your lead to sale or sale to delivery process must go through the testing grounds with our team.
 
Your customer journey is the core of your business, doing this well only leads the business to greater growth.
 
Click here to view your Proposal